Results of Survey of Bloggers

TechCrunch points to Technorati’s State of the Blogosphere report, reporting many interesting aspects about bloggers and their blogs.

Did you know, for example, that bloggers rate the success of their blogs primarily on the following, with the most important items listed first and the least important items listed last?

  1. Personal satisfaction
  2. Number of posts or comments on the blog
  3. Number of unique visitors
  4. Number of links to the blog from other sites
  5. Number of RSS subscribers
  6. Your Technical authority and/or rank number
  7. Accolades from other media
  8. Number of people who are ‘favoriting’ you
  9. Revenue
  10. Number and quality of new business leads

How did they read my mind? And are we all really so alike? The above more or less reflects how I feel about my blogs too. How could it be so accurate? I didn’t take any survey.

And like the other bloggers, revenue is low on my list. Of course, on wordpress.com, revenue is non-existent since we can’t put ads. But then, I didn’t start this blog to make money.

The report has other points too. Those who post more frequently are more likely to be top blogs. Or maybe it’s the other way around. The top blogs can afford to pay staff to blog. Bloggers like me blog for fun. There’s no way I’m going to bind myself to a schedule of posting 3-4 times a day.

Filed in News, Web Design.

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